Branding Oscar Wilde
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Book Overview
The study focuses on how branding established important assumptions about Wilde and his work in his own mind and in those of his readers, and it examines how each stage of brand development affected the immediate responses to Wilde's writings and, as it continued to evolve, progressively shaped our understanding of the Wilde canon.
Format:Hardcover
Language:English
ISBN:0815365942
ISBN13:9780815365945
Release Date:November 2017
Publisher:Routledge
Length:148 Pages
Weight:0.86 lbs.
Dimensions:0.4" x 6.0" x 9.0"
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