Alexander Chernev

Strategic Marketing Management

Alexander Chernev

$5.69 - $136.27

The Marketing Plan Handbook

Alexander Chernev

$4.79 - $108.46

Strategic Marketing Management: The Framework

Alexander Chernev

$36.59 - $56.12

Kellogg on Marketing

Alexander Chernev

$22.84 - $38.23

Strategic Brand Management

Alexander Chernev

$12.89

Mastering the Case Interview: The Complete Guide to Management, Marketing, and Strategic Consulting Case Interviews

Alexander Chernev

$9.59 - $20.97

Essential Marketing Concepts and Frameworks

Alexander Chernev

$18.59

Strategic Marketing Management: Theory and Practice

Alexander Chernev

$137.45

Strategic Marketing Analysis

Alexander Chernev

$34.59

The Marketing Plan Handbook, 7th Edition

Alexander Chernev

$25.01

Strategic Brand Management, 3rd Edition

Alexander Chernev

$66.25

Strategic Brand Management, 4th Edition

Alexander Chernev

$57.00 - $78.08

The Customer Science Handbook: Using Behavioral Insights to Create Breakthrough Customer Experiences

Alexander Chernev

$30.58

The Customer Science Handbook

Alexander Chernev

$46.89

Strategic Marketing Management, 11th Edition

Alexander Chernev

$67.89

Strategic Marketing Management, 11th Edition

Alexander Chernev

$84.20

The Marketing Plan Handbook, 7th Edition

Alexander Chernev

$46.57

Strategic Marketing Management - The Framework, 10th Edition

Alexander Chernev

$88.41

The Brand Management Handbook

Alexander Chernev

Out of Stock

Interview Case Book

Alexander Chernev

Out of Stock

Product Assortment and Consumer Choice: An Interdisciplinary Review

Alexander Chernev

Out of Stock

Customer Science: Behavioral Insights for Creating Breakthrough Customer Experiences

Alexander Chernev

$39.69

Mastering the Job Interview: Your Guide to Successful Business Interviews

Alexander Chernev

$8.35

Mastering the Case Analysis: The MBA Guide to Management, Marketing, and Strategic Consulting Case Interviews

Alexander Chernev

Out of Stock

The Dieter's Paradox: Why Dieting Makes Us Fat

Alexander Chernev

Out of Stock

The Business Model: How to Develop New Products, Create Market Value and Make the Competition Irrelevant

Alexander Chernev

$7.09 - $43.21